SBD/4/Sports Media


     THE HOCKEY NEWS and the Canadian Hockey League announced the
launch of RINKNET, an online hockey information service.  RINKNET
is an electronic bulletin board service which provides hockey
leagues, media, agents and fans the opportunity to access hockey
info using their computer.  Currently, RINKNET has two main
forums:  THE HOCKEY NEWS online edition and the Canadian Hockey
League bulletin board system (Hockey News/CHL).
     LEAGUES MERGE ONTO INFO-HIGHWAY:  In the current issue of AD
AGE, Jeff Jensen reports that the NFL, NHL and NBA are all
planning to make run at the "Internet or commercial online
services to market to a new generation of media-savvy fans."  The
NFL has already announced its plans for creation of a site on the
World Wide Web.  The NBA and NHL are both planning to develop Web
sites, while the NHL is considering an online service tied to the
Microsoft Network.  The NBA has been working with IBM on their
site (AD AGE, 4/3).... Golf Digest Online, the first hub of the
NYT (New York Times) Sports Leisure Interactive network, is
currently being beta tested, and the official start of the
service is planned for April 17 (INSIDE MEDIA ONLINE, 4/3).
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