Several Teams Speak Out Against Indiana Law Elite Eight Up Big For CBS, Turner Final Four Produces Near-Perfect Matchups NCAA Tourney Continues Record Ratings NCAA Concerned About New Indiana Law NCAA's Berst To Retire This Summer NCAA South Regional Struggling To Sell Out Nike Signs Gatlin To Sponsorship Deal Women's NCAA Tourney Attendance Down Growth Slowing For Tourney Live Streams
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AD WATCH ON THE NCAA FINALS
Published April 4, 1995
There were 100 spots on CBS' three hour telecast of the NCAA Finals last night, according to THE SPORTS BUSINESS DAILY survey. OFFICIAL SPONSORS: Motorola, Honda, Chevrolet, Nike, Bud Light, Mazda, UPS, AT&T, Oldsmobile, Mountain Dew, and Goodyear. Pennzoil was an official sponsor of "At the Half" and their ads reflected their NCAA sponsorship. Motorola and Honda both ran three ads during the pregame. The Ad Count: Mazda (4), Nike (2), Budweiser (3), Pizza Hut (2) -- one each with Dennis Rodman and David Robinson and the Trumps. Other notables: Nolan Ryan for Advil, Ken Griffey, Jr. for All-Sport, AT&T Phone Card with John Thompson, Starter "It's About Team," and Arnold Palmer, Fred Couples and Lee Trevino for Cadillac (THE DAILY).