A-B InBev Latest To End USOC Sponsorship TD Ameritrade Not Returning As USOC Sponsor L.A. City Council Signs MOU With LA 2024 LA 2024 Envisions Using Two Stadiums For Cermonies IOC Says No Deadline On NHL/Oly Participation USOC Will Not Host '28 If L.A. Loses '24 Bid Study Shows '24 Games Would Give L.A. $11.2B Boost Nick Symmonds To Retire From Track & Field L.A. Using Rose Parade Float To Promote Games Bid Coke Vs. Pepsi At Bowl Venues
Upcoming Conferences and Events
May 31 - Jun 1
HELLO ACOG, IT'S THE AVON SPONSORSHIP
Published April 27, 1995
Avon Products has announced details of its sponsorship of the '96 Games, including its role as presenting sponsor of "The Olympic Woman" exhibition. Avon will be the official cosmetics, skin care and fragrance sponsor of the '96 Games and the USOC. "The Olympic Woman," an exhibition of the Olympic Arts Festival, which opens June 23 and runs throughout the Games, will be a multi-media exhibition chronicling the history women's participation in the Olympic Games since 1896. This is Avon's first foray into sports marketing since '82. From '77-82, Avon sponsored a series of int'l women's marathons (Avon). According to Victor Beaudet at Avon, the bulk of the sponsorship will be paid for in cash, possibly from product royalties. Beaudet also said their sponsorship is not a Top Worldwide sponsorship, such as la Coca-Cola, Kodak, IBM, etc. (THE DAILY).