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The Back Of The Book

MEDIA USE BY FANS OF DIFFERENT SPORTS

     The ESPN Chilton Sports Poll surveyed 16,813 U.S. residentsfrom March 29, 1994 to April 4, 1995 and asked self-identifiedfans of different sports about their media habits.  The resultsfollow:
GOLF FANS
AUTO RACING FANS
Check sports results
  77%
Check sports results
  72%
Bought pay-per-view
22
Bought pay-per-view
23
Have cable TV
75
Have cable TV
71
Own PC at home
40
Own PC at home
34
Read sports section
45
Read sports section
35
BOXING FANS
FIGURE SKATING FANS
Check sports results
  80%
Check sports results
  65%
Bought pay-per-view
31
Bought pay-per-view
17
Have cable TV
75
Have cable TV
71
Own PC at home
35
Own PC at home
36
Read sports section
39
Read sports section
29

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