SBD/20/Sports Media

THE DEUCE LOOKS TO GET INTO THE DRIVER'S SEAT

     ESPN2 announced that it will "dramatically increase" its
auto racing news and information coverage beginning this fall
with a Sunday night 60- to 90-minute motorsports recap program.
The network will then expand its coverage again in February '96
debuting the first-ever, daily 30-minute show devoted to
motorsports.  A motorsports viewer call-in program is also
planned for '96 (ESPN).
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