Jets Hire Ian Lasher; Brian Matthews Joins NFL Bills Raise Season-Ticket Prices Manziel Signs Multiyear Deal With Nike Nike's Parker Talks Innovation, Competition Terms Of Penn State's Nike Deal Remain Secret Questions Arise On Soldier Field Expansion Lions' Suh Could Negotiate Own Contract Jags Unveil '14 Season-Ticket Campaign Chicago Exploring Soldier Field Expansion Bills Move Toronto Game Back To Buffalo
Upcoming Conferences and Events
SBD/19/Sponsorships Advertising Marketing
INTEGRATED PREPS FIELD FOR NFL PROSPECTS COLLINS, SALAAM
Published April 19, 1995
Penn State quarterback Kerry Collins and Colorado running back Rashaan Salaam both figure to be drafted in the first round of this weekend's NFL draft, and "both are getting themselves set up to take advantage of endorsements." The two have signed up Integrated Sports International of NJ to handle their "marketing interests." ISI VP Steve Rosner noted that prospects are "able to arrange trading card and shoe contracts before the draft." Collins has signed with Classic trading cards and Salaam with Signature Rookies, with Rosner estimating both deals at "well over six figures, definitely more than $100,000." For a shoe deal, rookies must sign with NFL-approved companies Nike, Reebok, or Apex (Timothy Smith, N.Y. TIMES, 4/19).