Coyotes' Smith Criticical Of NHL Protocol New NHL CMO Discusses Growth Efforts, Data Use NHL Going With Just Two Bye Weeks In '17-18 Sportsnet Has Its First 360 VR Game Telecast Nike Uses Davis For ASG Weekend "Equality" Ads Predators Could Sell Out All Home Games Nike Launches Equality Initiative "Hockey Night In Canada" Adds VR Broadcasts Fasel Calls NHL, Union Meetings Positive Bruins Criticized For Timing Of Julien Firing
SBD/18/Sponsorships Advertising Marketing
DUAL HOME JERSEYS COMING TO NHL TEAMS?; NHL UNDERSHIRTS
Published April 18, 1995
The Bruins, Ducks, Kings, Penguins, Canucks and Maple Leafs could be using two styles of home jerseys next season (Kevin Paul Dupont, BOSTON GLOBE, 4/16)....The NHL will increase its licensing relationship with Nike, granting the company the authority to manufacture and merchandise NHL undershirts (SPORTING GOODS BUSINESS, 4/95).