CSN Mid-Atlantic, Ravens Not Renewing Deal Nike Shifts Approach To Sponsorship As NBA Evolves TNT Scores On MLK Day With Cavs-Warriors Media Notes MLBAM, NBC Reach Streaming Deal Van Pelt, King Discuss Evolution Of "SportsCenter" 76ers Rising In Merch Sales, Home Attendance ESPN Tops December ComScore Rankings Big Ten Net, Riot Partner On "LoL" Tourney Media Notes
Published April 10, 1995
Time Warner will begin selling on-line ads in its Pathfinder service, an electronic newsstand on the World Wide Web, beginning today. The service includes Sports Illustrated Online (WALL STREET JOURNAL, 4/10)....CNN will expand its 11:00pm "Sports Tonight" telecasts to one hour on both Saturdays and Sundays. The last half hour of Sunday's show will be devoted to the NBA (MIAMI HERALD, 4/9).... Seagram Co. and Matsushita Electric Industrial announced that Seagram agreed to pay $5.7B in cash for an 80% stake in the entertainment company MCA. A report in USA TODAY speculates that the completion of this deal could push other possible deals into motion, including Time Warner selling its TBS stake to TCI -- in turn leading to TCI & TBS buying either NBC or CBS. The piece also speculates that Seagram CEO Edgar Bronfman could team up with former QVC Chair Barry Diller and buy either CBS or NBC (USA TODAY, 4/10).