Comcast Drops Plans To Acquire TWC Cablevision Offering Cord-Cutting Package MLB National Viewership Off To Good Start Sears Canada Partners With Gretzky Mets Outpacing Yankees In Early Season Ratings Showtime, HBO Pleased So Far With Fight Effort Longtime Stars Announcer Strangis Leaving Team McHenry Returning To Previous Role NBCSN Gets Its Best F1 Audience Media Notes
Upcoming Conferences and Events
Published March 9, 1995
ESPN and Creative Sports Marketing have struck a 6-year, $13M deal for basketball rights to the new 12-team "National Conference" that includes Louisville and DePaul (Rudy Martzke, USA TODAY, 3/9)....ESPN's America's Cup sponsor list now includes 3M, Apple, Amoral, Beck's Beer, Brut, Cadillac, Chevrolet, Canon, Citizens Watch, Coleman, Doubletree Hotels, DuPont, Eureka, First Union Bank, Georgia-Pacific, Intel, Liberty Mutual, Miller Beer, Poulan, Polaris, Sears, Sherwin Williams and U.S. Air. Cadillac, Chevrolet and Citizens Watch are the biggest sponsors of ESPN's coverage (GOULD MEDIA, 3/8)....This week's "NBA Inside Stuff" will feature an update on Bill Murray's attempt to make the NBA (Inside Stuff).