SBD/9/Sports Media

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  • ABC NEWS TO FEATURE MONEY IN COLLEGE COACHING

         UMass Coach John Calipari will be the focus of a four-minute
    piece on ABC's "World News Tonight" expected to air early during
    the NCAA basketball tournament.  ABC's Armen Keteyian:  "The
    theme of the piece has to do with escalating salaries of major
    college coaches and whether they are worth what their
    universities are paying them and the kind of commitment the
    colleges have made to these coaches.  It's a nationwide look,
    with UMass a huge part of the piece."  Reportedly, Calipari makes
    more than $600,000/year.  That includes a base of $132,000;
    almost 95% of an estimated $300,000 from a summer basketball
    camp; the school's revenue from one road trip of his choice;
    $50,000 from season ticket revenue; 35% of NCAA tournament money;
    and $50,000 per year for a pension fund.  Calipari also has
    outside deals with Nike, Spalding and Champion.  Other coaches
    expected to be mentioned:  IU's Bobby Knight, UNC's Dean Smith
    and Duke's Mike Krzyzewski (Jim Greenidge, BOSTON GLOBE, 3/8).
    

    Print | Tags: ABC, NCAA, Nike, Russell Athletic, Media, Walt Disney
  • MEDIA NOTES

         ESPN and Creative Sports Marketing have struck a 6-year,
    $13M deal for basketball rights to the new 12-team "National
    Conference" that includes Louisville and DePaul (Rudy Martzke,
    USA TODAY, 3/9)....ESPN's America's Cup sponsor list now includes
    3M, Apple, Amoral, Beck's Beer, Brut, Cadillac, Chevrolet, Canon,
    Citizens Watch, Coleman, Doubletree Hotels, DuPont, Eureka, First
    Union Bank, Georgia-Pacific, Intel, Liberty Mutual, Miller Beer,
    Poulan, Polaris, Sears, Sherwin Williams and U.S. Air.  Cadillac,
    Chevrolet and Citizens Watch are the biggest sponsors of ESPN's
    coverage (GOULD MEDIA, 3/8)....This week's "NBA Inside Stuff"
    will feature an update on Bill Murray's attempt to make the NBA
    (Inside Stuff).
    

    Print | Tags: Cablevision, ESPN, General Motors, NBA, New York Liberty, Sears, Media, Walt Disney
  • PRIME SPORTS UNVEILS UNIFIED LOGO FOR ITS SPORTS NETWORK

         Beginning this month, regional sports networks that are
    owned or affiliated with Liberty Sports will all use the same
    name, Prime Sports.  All the stations will also have a unified
    logo, with purple, white and gray being the predominant colors.
    Each affiliate will have the option of using a regional
    designation under the logo, for instance "Northwest" or
    "Southwest."  The change to this unified look is being made so
    that advertisers and consumers across the country can identify
    the brand Prime Sports (Prime).
    

    Print | Tags: Cablevision, New York Liberty, Media
  • YANKEES AGAINST GIVING REBATES TO MSG FOR REPLACEMENT GAMES

         Despite MSG Network's "plea for financial relief if
    replacement Yankees play into the regular season," the team
    insists that it will not rebate a cent of the cable network's
    estimated $42M payment for the Yankees' TV rights.  Richard
    Sandomir notes that by taking the same position with WABC-radio,
    which pays the team $5M annually, the Yankees will have a $47M
    fund for the season when gate, concession, parking and national
    TV revenues decline "precipitously while replacement players are
    used."  Yankee General Counsel David Sussman, on MSG:  "There's a
    clear agreement between the parties that we have no obligation to
    give refunds.  There's a risk in every agreement."  MSG's acting
    head Marty Brooks, noting the team cut its ticket prices 50%:
    "We were very encouraged when they reduced ticket prices, that
    they acknowledged the reduced value.  This is a time bomb that
    can be defused any day, but it could set the tone for our future
    relationship.  We intend to resolve this equitably."  MSG and the
    Yankees are entering the seventh year of a 12-year $486M
    contract, by far the largest in baseball.  Sandomir notes with
    ITT's pending takeover of MSG (ITT owns Cablevision Systems,
    parent of SportsChannel), the Yankees may have to negotiate their
    next local TV contract with one entity that controls both
    regional cable systems.  The Mets and SportsChannel held talks on
    rights fees last month, "but tabled them" until a later date
    (N.Y. TIMES, 3/9).
    

    Print | Tags: Cablevision, Madison Square Garden, New York Mets, New York Yankees, Media, YankeeNets
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