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SPONSOR ACTIVITIES IN THE TWO FINAL FOUR CITIES

     SEATTLE:  Nordstrom department stores will host a stage for
concerts and interactive events during the Final Four, beginning
March 31- April 3, in the West Lake Center Park.  Also at that
Nordstrom location, Coca-Cola has posted their NCAA tournament
bracket board.  Nordstrom will also  feature a "Fan Zone Souvenir
Shop," stocked with Final Four apparel (Nordstrom)....This
morning's SEATTLE POST-INTELLIGENCER examines the use of NCAA
logos (particularly the Final Four logo) by the 16 NCAA corporate
partners and the sharing of NCAA tournament money by conferences
and the member teams (Angelo Bruscas, SEATTLE POST-INTELLIGENCER,
3/30).
     MINNEAPOLIS:  NCAA women's players of the year for '92-'94,
Sheryl Swoopes, Lisa Leslie and Dawn Staley, will greet fans and
conduct free basketball clinics during the Nike/ Lady Foot Locker
Shoot Around, March 30-April 1 at City Center Mall in downtown
Minneapolis.  All three are under contract with Nike.  Nike
claims it is the only sports and fitness company with any
individual U.S. Women's basketball team members under contract
(Nike)....Twenty members of the group organizing the '96 Women's
Final Four in Charlotte are on a scouting trip to Minneapolis.
The Charlotte Coliseum seats 22,961 and a sell-out would set a
women's Final Four attendance record (CHARLOTTE OBSERVER, 3/30).

SBJ Morning Buzzcast: March 25, 2024

NFL meeting preview; MLB's opening week ad effort and remembering Peter Angelos.

Big Get Jay Wright, March Madness is upon us and ESPN locks up CFP

On this week’s pod, our Big Get is CBS Sports college basketball analyst Jay Wright. The NCAA Championship-winning coach shares his insight with SBJ’s Austin Karp on key hoops issues and why being well dressed is an important part of his success. Also on the show, Poynter Institute senior writer Tom Jones shares who he has up and who is down in sports media. Later, SBJ’s Ben Portnoy talks the latest on ESPN’s CFP extension and who CBS, TNT Sports and ESPN need to make deep runs in the men’s and women's NCAA basketball tournaments.

SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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