Rams Convert To Annual Tenant At Jones Dome Packers Buy More Land For Development Heat To Open Solar-Powered Pavililon Outside Arena UCF Plans Beach-Themed Club For Stadium RSL To Build Stadium For Its USL Pro Affiliate Seahawks To Add 1,000 Seats To CenturyLink Field Progressive Field Renovations On Track Will Publicly Owned Stadium Deter Kroenke? Poll Shows Support For New Bills Stadium Chargers Deny Reports Of Planned L.A. Stadium
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PEPSI CLOSE TO AGREEMENT WITH NEW ARENA IN DENVER
Published March 3, 1995
PepsiCo Inc is reportedly close to signing an agreement with the owners of the Nuggets for the naming rights to their new arena, according to this morning's WALL STREET JOURNAL. The price is estimated at $68M, "believed to be the largest amount ever paid" for naming rights. When asked about the agreement, Pepsi said that it "has enjoyed a five-year partnership" with the team, "one that we'd love to build on" (Eleena De Lisser, WALL STREET JOURNAL, 3/3).