U.S.-China Draws 5.7 Million Viewers To Fox Discovery Lands European Oly Rights Through '24 Hyundai Signs Four-Year Deal As NFL Auto Sponsor Fox, USGA "Pleased Overall" With U.S. Open Coverage CAA NFL Agent Tom Condon Profiled Several Venues Considered For Temporary NFL Stay Golf Analyst Oosterhuis Fighting Alzheimer's Experts Scoff At Proposal For Raiders' Stadium Costas To Apologize To Cubs Pitcher Media Notes
Published March 29, 1995
Turner Sports has already sold about 80% of the ad time for its NFL telecasts next season. According to Mark Mariani, Exec VP/Turner Sports Sales, they are getting "double-digit percentage rate increases." Mariani says that several advertisers new to Turner's NFL coverage have signed up, but he declined to name them.... Sources say that Quaker State is in talks with CBS about becoming the title sponsor of ten upcoming boxing matches on the network....Dow Jones & Co. is planning to launch its first magazine, a weekly that will focus on int'l business (INSIDE MEDIA, 3/15-3/28).... The Milwaukee Journal and Milwaukee Sentinel officially combine operations this Sunday. The new paper will be called the Milwaukee Journal Sentinel (MILWAUKEE JOURNAL, 3/28)....Showtime/SET Exec Producer Jay Larkin says he plans to ask Mike Tyson to be an analyst for the April 8 bout between Larry Holmes and Oliver McCall (DALLAS MORNING NEWS, 3/28)....Ken Burns' "Baseball" returns to PBS April 17 as a "GM Mark of Excellence Presentation" (Gould Media).