USOC Denies Boston Has Weakest '24 Bid USOC Decides To Bid For '24 Games S.F. Optimistic '24 Bid Will Be Different Nationwide To Run SB Ad For First Time Since '07 Meeting Could Narrow '24 Games City Options IOC Passes Sweeping Reform IOC Approves Changes To Bid Process Boston '24 Group Reportedly Eyes Stadium Site Shanks, Lazarus Talk About Sharing NASCAR Rights Notre Dame Audience Drops On NBC
NBC IS DONE COURTING POTENTIAL ADVERTISERS
Published March 29, 1995
NBC has stopped submitting packages to potential Olympic advertisers. Apparently the network, which has sold more than $500M worth of ad time for its coverage of the Games, "believes that it has enough proposals in enough advertisers' hands so that even if only a small percentage of them turn into deals, the network will sell out" (Brockington & Reynolds, INSIDE MEDIA, 3/15-28 issue).