Warriors Switch Flagship Station To KGMZ HBO Examines State Of Female Sportscasters CNBC Draws 2.7 Million Viewers For NASCAR Race Media Notes Lazarus Says Rio A Financial Success For NBC Fox, SI Reach Digital Content Partnership ScoreStream, Snapchat Partner On Live HS Scores SNY Mets Crews At Best When Not Talking Baseball Salt Lake City Leads Rio Ratings NBC Touts Digital Presence From Rio
Published March 24, 1995
Sunday's record rating for NBC's coverage of Michael Jordan's return raised the network's season-to-date NBA average to a 5.4 rating and a 13 share -- an 8% increase from last year (NBC). At one poiunt this season, NBC's regular-season NBA rating was off 23% (Rudy Martzke, USA TODAY, 3/24)....The MSG Network will not air Yankee exhibition games today and tomorrow "to protest the team's demand that MSG pay full price for replacement games" (Richard Sandomir, N.Y. TIMES, 3/24)....Dantia Gould of Gould Media Services is publishing a report on Women's Television Sports, due out March 31. "Women's Television Sports" assesses the state of women's sports and analyzes which sports get TV coverage (Gould Media).