SBD/20/Sponsorships Advertising Marketing

RUSSELL REPORTS "DISAPPOINTING RESULTS" FOR FIRST QUARTER

     Russell Corp. announced Friday that "disappointing results"
in the Russell Athletic and Licensed Products Divisions will
limit 1stQ sales gains to 3-5% and cause earnings to be $.03-05
per share below last year's 1st first quarter.  Russell Chair &
CEO John Adams:  "We expect the results for the balance of 1995
to be more in line with street estimates" (Russell).
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