SBD/17/The Back Of The Book

THE SPORTS BUSINESS DAILY "PURE PLAY" STOCK TICKER

                                              52-WEEK
COMPANY        SYM   CLOSE    +/-   OPEN    HIGH    LOW    VOLUME
Bos. Celtics   BOS  21 1/8     0   21 1/8  24 1/8  18 3/4     600
Cobra Golf     CBRA 34        +1   33 1/4  41 1/2  13 3/8  215500
Converse       CVE  10       +1/8  10      12 5/8   9 1/4    5600
Callaway GolF  ELY  16         0   16      43 3/8  28 1/2  713400
Fila           FLH  21       -3/8  21 3/8  22      12 1/2   41900
Sport Supply   GYM  12       -1/8  12      17 3/8   9 1/4    9500
L.A. Gear      LA    4       -1/8   4 1/8   8 1/4   3 3/8  184400
Nike           NKE  78     +1 5/8  76 1/4  76 1/2  52 1/4  663600
Reebok         RBK  34 7/8   +1/4  34 1/2  40 1/4  28 3/8  717800
Russell Athl.  RML  30       -1/8  30      32 5/8  26 3/4   18700
Skybox         SKYB 15 3/4  -1/16  15 3/4  16       8 3/8   60900
Sportmart      SPMT  8 3/8   +1/8   8 1/4  19       8 1/4   44400
Starter        STA   9 1/8   +1/4   8 7/8  15 1/2   6 1/4   70200
Topps          TOPP  5 1/8  -1/16   5 1/4   8       4 1/8  315300
Sports Auth.   TSA  19         0   19      25      16 1/4  128500
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