Chinese Backers Could Solidify Vegas F1 Race Disney Shares Fall, Drag Down Other Entertainment Stocks Disney Shares Slide After Q2 Earnings Report Disney Likely To Look Outside For Iger's Successor Disney COO Tom Staggs Steps Down NBC's Diffey Talks F1 Opener, 100th Indy 500 Austin F1 Race Adds Taylor Swift Concert Disney's Iger Defends ESPN, Seeks Digital Improvement COTA Reaches Settlement To Lower Tax Bill Verizon Adds ESPN to Basic TV Package
SBD/16/Sponsorships Advertising Marketing
Published March 16, 1995
Nokia, one of the world's leading makers of mobile phones, announced its decision to participate as a title sponsor in the '95 FIA Formula One World Championship Season. As a title sponsor, Nokia will work in partnership with the Tyrrell Yamaha organization and will field a team in Formula One competition around the world under the Nokia Tyrrell Yamaha team name (Nokia)....Disney announced that it is building its first resort exclusively for adults and families with older children. When the Disney Institute opens next February in Orlando, it will feature such options as rock climbing, cooking, animation workshops and golf. The Institute has signed dozens of artists and speakers to mingle with guests and perform including composers John Williams and Elmer Bernstein, jazz pianist Billy Taylor and athletes Franco Harris and Bruce Jenner (N.Y. TIMES, 3/16).