A-B InBev Makes Changes To Sports Marketing WWE's Heyman To Promote Richmond NASCAR Aspen Dental Signs Deal With NASCAR Budweiser Unveils Limited Edition MLB Team Cans NASCAR Goes For Hollywood Ties This Week NASCAR Adds Hotels For Hope As Partner Las Vegas Motor Speedway Reducing Seating Phoenix Wants NASCAR Race In April Again IMS Announces Changes To Brickyard 400 Weekend Penske: NASCAR Needs To Reduce Costs
SBD/14/Sponsorships Advertising Marketing
MOTORSPORTS SPONSORSHIP NEWS
Published March 14, 1995
NASCAR drivers will be going to "Opryland USA in Nashville." In a three year agreement NASCAR has designed "Opryland USA" as the official "NASCAR Destination.".... Rusty Wallace Bagels, Capital Brokerage of Charlotte and the Rusty Wallace Charitable Foundation have signed an agreement to create a line of high quality, healthy food products for distribution and sale at local markets. The first food venture is Rusty Wallace "Wheels" Bagels....The UAW, Ford Motors and United Intergrated Benefits Insurance have joined forces to sponsor a new NASCAR Busch Series Grand National race team (ERNIE SAXTON SPONSORSHIP MARKETING NEWS).