TWC, SEC Net Reach Carriage Deal Former Coaches Joining CFB Telecasts ESPN Airing Special On Seahawks Training Camp CFL Could Expand ESPN Deal In U.S. AT&T Rolling Out New Yankees Campaign ESPN Up For MLB Telecasts At Midpoint ESPN Plans Inspirational Special Olympics Coverage ESPN's British Open Overnights Finish Lower Scott Gives Courageous Speech At ESPYs Major U.S. Markets Lead World Cup Ratings
Upcoming Conferences and Events
SBD/13/Sponsorships Advertising Marketing
DORNA USA SIGNS WITH ESPN FOR ADTIME SIGNAGE AT NIT
Published March 13, 1995
Dorna USA has entered an agreement with ESPN and the NIT for use of the AdTime rotational signage during the '95 post-season NIT, to be played March 15-29. As part of the agreement, Dorna serves as exclusive sales rep for AdTime signage displayed during ESPN's NIT telecasts. Starter, Foot Locker, Tinactin, AT&T, Wolverine and Spalding -- all supporting sponsors of ESPN -- have been signed (Dorna USA).