SBD/10/Sports Media

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         ESPN plans an on-line sports service with Microsoft co-
    founder/Blazers Owner Paul Allen, offering scores, statistics,
    rotisserie baseball, and eventually ticketing, over the Internet
    and the planned Microsoft Network.  The alliance between links
    part of Allen's growing collection of multimedia companies with
    Microsoft.  The new sports service, which will be free to start,
    will first appear in April on the Internet as part of the World
    Wide Web.  It will be available on the Microsoft Network when
    that commercial on-line service begins operating later this year.
    Allen's Starwave Corp., a Bellevue, WA, multimedia company, has
    been testing a free sports-information service called Satchel on
    the World Wide Web for several months.  ESPN has offered its own
    service, ESPNet, on Prodigy for the past year.  The only hangup
    in the new deal is the name of the service.  ESPN wants to
    "retain a strong link" to ESPNet, while Starwave is "resisting
    the move."  ESPN's exclusive one-year deal with Prodigy expires
    this month, so ESPN is looking to get its service on other online
    services, such as America Online and the Microsoft Network.  The
    sports service would also affect Starwave's relationship with
    another online service, ATT's Interchange network.  Starwave had
    agreed to launch a sports service for that new online service,
    but those plans are now on hold.  Ad and subscription revenue
    from the new service will be shared by Starwave and ESPN.  The
    service is expected to debut during the Final Four (Bart Ziegler,

    Print | Tags: ESPN, Microsoft, Media, Walt Disney

         Fox Broadcasting "slammed" a submission to the FCC by the
    NAACP as "false, 'misleading, illogical' and counterproductive."
    The NAACP is attempting to overturn an '85 ruling approving Fox's
    purchase by News Corp. Chair Rupert Murdoch.  Yesterday was the
    final day for comments on submissions to an FCC staff review of
    the decision.  Staff recommendations are expected early next
    month.  Possible actions include confirming the '85 decision or
    making modifications to the decision which would then lead to a
    formal FCC hearing (John Durie, N.Y. POST, 3/10).

    Print | Tags: Media
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