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RUPERT MURDOCH'S DELPHI ON-LINE SERVICE BEGINS ITS OVERHAUL
Published March 1, 1995
Delphi Internet Services, an on-line services company owned by Rupert Murdoch's News Corp., named a management team to "beef up its offerings, which have lagged behind other major on-line providers." Mark Benerofe, formerly Dir of Interactive Media at Microsoft, was named Exec VP and GM; Bharath Kadaba, formerly Dir of Internetworking and multimedia service's for IBM's Advantis commercial computer service network, was named Exec VP/Worldwide Operations; and Susan Goodman, founder of the Goodman Group, was named Exec VP/Worldwide Marketing. Movies and other materials from News Corp.'s Fox Broadcasting will be used to develop multimedia offerings on Delphi (WALL STREET JOURNAL, 3/1). OTHER ON-LINE NEWS: Bertelsmann AG, a closely held German entertainment company, is joining forces with American Online to create an on-line computer service in Europe (WALL STREET JOURNAL, 3/1).