SBD/9/Olympics

Print All
  • AUSTRALIAN TV RIGHTS FOR '96 GAMES GO FOR $30M

         ACOG announced a $30M deal with Australian broadcaster Seven
    Network for the TV rights to the '96 Games.  Billy Payne, ACOG
    President says the deal is "an important step forward."  The deal
    leaves Japan as the only major country yet to finalize a TV
    rights deal with ACOG.  Organizers expect the Japanese rights,
    along with some smaller countries, to yield "slightly more than"
    $100M.  ACOG gets 60% of that money.  Yesterday's agreement was a
    joint deal, as Seven Network also acquired the rights for the
    2000 Games in Sydney.  The total cost for both games was $75M.
    Seven Network paid $34M to televise the Barcelona Games, but
    immediately went into receivership.  IOC negotiators "conceded
    that Seven Network had probably paid too much for the rights"
    (Melissa Turner, ATLANTA CONSTITUTION, 2/9).
    

    Print | Tags: IOC, Olympics
  • PRO-TIX OLYMPIC COUP SHOCKS THE INDUSTRY, TICKETMASTER

         Pro-Tix's upset of Ticketmaster in the bidding for the
    Olympic ticket contract is a "David and Goliath tale" that will
    have "far reaching implications for the ticket industry,"
    according to Melissa Turner of the ATLANTA CONSTITUTION.  Turner
    calls Pro-Tix a "Ticketmaster wannabe, a speck in an industry
    virtually owned by the Los Angeles-based ticket giant," and calls
    the contract, "a bigger coup than national concert tours for the
    Grateful Dead, Pearl Jam, R.E.M., the Rolling Stones and Garth
    Brooks combined."  Pro-Tix's task is "far reaching," as the
    company must build it's Atlanta operation from it's current
    contracts with the Center for Puppetry Arts and GA Tech's Theatre
    for the Arts, to an operation that will sell more than 12.4M
    Olympic and Cultural Olympiad tickets.  IBM figures to be a big
    help, as they will "manage the ticket program and likely provide
    computers, technology and a state of the art phone bank -- not to
    mention clout."  According to Turner, if Pro-Tix is successful,
    it will "soar to the top of the pack of aspiring Ticketmasters,"
    proving "there is ... viable competition in the ticket industry"
    (ATLANTA CONSTITUTION, 2/9).
    

    Print | Tags: IBM, Olympics, Ticketmaster
Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug