SBD/3/Sports Media

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  • A LOOK AT THE NEW LEADERSHIP AT TURNER SPORTS

         Although the network is "showing plenty of games," the new
    leaders at Turner Sports "insist they are suffering from an
    identity crisis," according to Richard Sandomir in today's N.Y.
    TIMES.  Sandomir continues, "By inference, then, Turner has not
    marketed its combined entities well enough while its on-air stars
    ... have failed to project a company gestalt."  Turner Sports
    President Harvey Schiller: "I'd like for the viewer, as they surf
    through the channels, to know they've watched a Turner property
    for its quality and production.  It's not just talent.  It's
    marketing, it's the look, it's the sound and the graphic look."
    Turner's new Sr VP/Production, Mike Pearl, who previously was
    CBS' Winter Olympics Coordinating Producer, "wants to improve"
    the technical and production capabilities and "shore up the
    talent pool" of the company (N.Y. TIMES, 2/3).
    

    Print | Tags: CBS, Media, Time Warner, Viacom
  • FOX, NBC SPEAK OUT AGAINST POSSIBLE NFL PLAYOFF CHANGE

         Yesterday's report that the NFL is considering discussions
    about possibly changing its playoff system drew  "objections from
    the two networks that carried most of the NFL's regular season
    games."  NBC Sports President Dick Ebersol: "I don't think they
    have to do anything.  It also comes down to television economics.
    Fox paid a premium for that conference with those teams in it.  I
    don't think it would be fair to change."  Vince Wladika, Fox
    Sports Dir of Media Relations said Fox "has an agreement with the
    NFL to broadcast the NFC.  That is what we paid for in the NFL
    package.  It is a league matter, but this is what we have and
    we'd like it to stay that way."  Ebersol said one type of change
    from the league he would like to see is "more meaningful
    rivalries," like Carolina-Jacksonville and the Jets-Giants
    playing every year (Leonard Shapiro, WASHINGTON POST, 2/3). More
    Ebersol: "What I'd like to change about the Super Bowl is to
    eliminate the week off.  The vast majority of coaches feel that
    extra week heightens the advantage of the superior team" (Rudy
    Martzke, USA TODAY, 2/3).
    

    Print | Tags: NBC, New York Jets, News Corp./Fox, NFL, Media
  • MEDIA NOTES

         Liberty Satellite Sports announced an agreement with the NHL
    which will grant Liberty national distribution rights for 200-300
    regular season games (Liberty Satellite Sports).... Dimension
    Cable Services in Phoenix has reached a milestone that only four
    other cable systems in the country have reached by signing up its
    400,000th customer (Dimension Cable).
    

    Print | Tags: Cablevision, New York Liberty, NHL, Media
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