NBA Regular-Season Viewership Down 6% Pistons' Season Tickets Sales Strong For New Arena D.R. Event Moving From Web.com To PGA Tour ESPN/ABC, TNT See NBA Playoffs Ratings Gains A-B's New Deal With PGA Tour Includes Custom Cans NBA Gets Third Straight Attendance Record Boston Area PGA Event Could Be Out Of FedEx Cup Magic Fire GM Rob Hennigan After Five Years Pacers Owner Herb Simon Discusses Team, League Wearable Tech Is Unique Problem For Players
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SBD/3/Sponsorships Advertising Marketing
Published February 3, 1995
Signal Apparel Co., following its recent acquisition of sports and lifestyle T-Shirt company American Marketing Works, has announced that it is in the process of acquiring two apparel companies, Ocean Pacific and Trench Manufacturing. The acquisitions are expected to nearly double the annual revenue base of Signal and create a "major vertically integrated" apparel mill, manufacturer and marketer with key licenses in all major sports (Signal).... Jazz forward Karl Malone will serve as captain of this year's Dutch Boy "In the Paint" Healthy Families America Team, a team consisting of 27 NBA centers and forwards dedicated to child abuse prevention (NBA/Dutch Boy)....Tim Rosaforte and Rick Lipsey's "Inside Golf" column in the week's SPORTS ILLUSTRATED note that Nike Golf dropped Curtis Strange, but still has 17 PGA Tour players under contract (SPORTS ILLUSTRATED, 2/6 issue).