SBD/28/The Back Of The Book

BASEBALL HELD HOSTAGE -- FANS SOUND OFF IN TWO NEW POLLS

     1.  The CBS/N.Y. TIMES Poll surveyed 1,190 adults from
February 22-25.  Of that number 521 were identified as "baseball
fans" (those who said they were either very or somewhat
interested in following MLB).  The margin of error for the full
sample ("TOTAL") is +/- 3%; for the subsample of baseball fans
("FANS"), +/- 4%.  The poll shows that fans have "strong, if
somewhat contradictory, opinions on the underlying issues"
(Robert McG. Thomas, N.Y. TIMES, 2/28).
HOW INTERESTED ARE YOU IN WATCHING MAJOR LEAGUE BASEBALL?
                         TOTAL          AGE BREAKDOWN
                            NOW  8/94    18-29  30-44  45-64  64+
     Very interested        16%   15%     13%    15%    16%   25%
     Somewhat interested    28    25      29     30     24    26
     Not interested at all  56    60      58     55     60    49
     IN THE CURRENT STRIKE, WHICH       HAS STRIKE INCREASED OR
     SIDE IS MORE IN THE RIGHT?         DECREASED YOUR OVERALL
                     TOTAL              INTEREST IN MLB?
     Owners           43%                                TOTAL
     Players          22                Increased          3%
     Both (vol.)       4                Decreased         32
     Neither (vol.)   12                No difference     62
     THE FOLLOWING QUESTIONS WERE ASKED OF THE 521 "FANS":
     SHOULD OWNERS BE ALLOWED TO PUT    HAS STRIKE RAISED/LOWERED
     A "CAP" ON PLAYERS' SALARIES?      YOUR OPINION OF MLB & THE
     Allowed         69%                PEOPLE INVOLVED IN IT?
     Not allowed     24                 Raised           2%
                                        Lowered         54
                                        No difference   43
IF THE PLAYERS ARE STILL ON STRIKE IN APRIL AND THE OWNERS
SCHEDULE GAMES WITH REPLACEMENT PLAYERS, WILL YOU ...
                                             AGE BREAKDOWN
     PAY TO GO SEE THOSE GAMES?  FANS   18-29  30-44  45-64  64+
                           YES    39%    51%    34%    39%   33%
                            NO    57     45     63     60    61
     WATCH THOSE GAMES ON TV?
                           YES    63%    71%    57%    58%   67%
                            NO    36     29     40     41    31
SHOULD CONGRESS CHANGE LAW AND     SHOULD OWNERS & PLAYERS
     MAKE BASEBALL ANSWERABLE TO        BE FORCED TO SUBMIT TO
     ANTITRUST LAWS, OR SHOULD MLB      BINDING ARBITRATION, OR
     REMAIN EXEMPT FROM ANTITRUST LAWS? NEGOTIATE THEMSELVES?
     Change law               18%       Arbitration         34%
     Remain exempt            22        Negotiations        42
     Don't know enough        57        Don't know enough   23
ARE PLAYERS BEING GREEDY OR        ARE OWNERS BEING GREEDY
     JUST TRYING TO MAKE AS MUCH        WHEN THEY ASK FOR A "CAP"
     AS THEY CAN IN THE FEW YEARS       ON PLAYER SALARIES, OR
     THEY HAVE TO PLAY?                 ARE THEY JUST TRYING TO
     Greedy                   53%       KEEP COSTS UNDER CONTROL?
     Making what they can     42        Greedy              27%
                                        Controlling costs   64
     SHOULD THE GOVERNMENT GET INVOLVED IN TRYING TO SETTLE
     THE STRIKE?    Get involved   14%     Stay out   83%
     2.  The CNN/USA TODAY/GALLUP Poll surveyed 499 self-
identified baseball fans from February 24-26.  The margin of
error is +/- 5% (USA TODAY, 2/28).
WHICH SIDE DO YOU FAVOR?           SHOULD CONGRESS TAKE AWAY
     FEB.   JAN.   SEPT.      MLB ANTITRUST EXEMPTION?
               24-26  16-18  16-18                     FANS
     Owners    38%     50%    43%       Take away      43%
     Players   25      28     27        Maintain       43
     Neither   30      18     21        No opinion     14
IF THE STRIKE IS NOT OVER BY THE TIME THE SEASON IS SCHEDULED TO
START, WOULD YOU APPROOVE OR DISAPPROVE OF USING (MINOR
LEAGUERS/OTHERS) AS REPLACEMENT PLAYERS
                         APPROVE   DISAPPROVE     NO OPINION
     Minor Leaguers        68%        29%            3%
     Others                64         32             4
IF THE STRIKE IS RESOLVED BY THE TIME THE BASEBALL SEASON IS
SCHEDULED TO START, WILL YOU BE ...
     Less interested     29%       As interested       58%
     More interested     12        No opinion           2
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