USOC, TURNER SPORTS AND LIBERTY HANDLE PAN-AM PRODUCTION
Published February 28, 1995
The USOC, Turner Sports and Liberty Sports will jointly produce 25 hours of TV coverage from the XIIth Pan American Games in Argentina, March 11-26. The English coverage will be produced by SportSouth, Turner Broadcasting's regional sports network in the Southeast, and be distributed by Prime Sports regional networks across the country, as well as other Liberty affiliates within the U.S. The production will include one-hour daily highlights during the week, with expanded coverage on weekends. The telecasts will reach more than 25 million cable households. Prima Deportiva, the U.S.'s first national Spanish-language sports cable service, will also provide coverage (USOC).