LA 2024 Bid Gets $250M Guarantee From State L.A. Council Questions Revised '24 Olympic Plans NHL Could Skip '18 Games, Return For Beijing USOC Gets Nearly $300M If L.A. Lands '24 Games USOC, LA 2024 Reach Marketing Agreement Revised LA 2024 Bid New Venues Added USOC Shows Diversity Hiring Stats LA 2024 Expands Olympic Venue Plans To Other Cities IOC Faces Several Issues, Including Bid Resistance Rome Drops Olympics Bid For Financial Reasons
HOME DEPOT DROPS THE BALL ON BRINK CAMPAIGN
Published February 27, 1995
Home Depot, charged to manage and market the sale of Centennial Olympic Bricks has been relieved of its duties, ACOG announced Thursday. Home Depot only sold 60,000 of the bricks by the end of the holiday season. The company had projected that 2 million would be sold by spring. ACOG will take over the marketing of the bricks with a $2M ad and P.R. campaign. Home Depot still will manage brick orders, but will have little to do with marketing (Melissa Turner, ATLANTA CONSTITUTION, 2/24).