Expectations High For NASCAR On NBC NBC Lands New Advertisers For Race Coverage Steelers Exploring '23 Super Bowl Bid Redskins DC Stadium Could Hinge On Name Change Female Audience Strong For World Cup What I Like With ESPN's Michelle Beadle ESPN Denies Wanting To Dial Down Olbermann IndyCar Gets Best Cable Audience In Years Chargers, Raiders Meet With L.A. Officials Xfinity Series Audience Lower On Fox Sports
MIDWEST GROUP SEEKS TO START NEW NATIONWIDE RADIO NETWORK
Published February 22, 1995
A WI investor group is trying to raise $4M to start a nationally syndicated sports radio network this summer. The new venture, SportsAmerica Radio Network, would provide an array of sports programming akin to ESPN, according to organizers of the venture. Rather than forcing an affiliate to choose between SportsAmerica Radio Network and ESPN Radio, the company proposes to enable affiliates to run programs from both. The "backbone" of the network will be the "stable of broadcasters it expects to employ," including former CBS NFL analyst Irv Cross, former Packers announcer Ray Scott, NBC and Rockies broadcaster Charlie Jones and Fox's Kevin Harlan among others. The network will sign up 25-35 stations by the time it starts, and expects to enroll up to 200 stations by its third or fourth year (Lee Bergquist, MILWAUKEE SENTINEL, 2/20).