Expectations High For NASCAR On NBC Female Audience Strong For World Cup ESPN Denies Wanting To Dial Down Olbermann IndyCar Gets Best Cable Audience In Years Xfinity Series Audience Lower On Fox Sports U.S.-Germany Sets Fox Soccer Record Media Notes Discovery Looking To Sublicense Olympic Rights Sources: FS1 Cutting Back News Operation ESPN Changes Format For MLB ASG Reveal
LIBERTY SPORTS OFFICIALLY INKS PAC 10 DEAL
Published February 21, 1995
Liberty Sports and the Pac 10 have reached an agreement providing Liberty with network and national cable TV rights to Pac 10 men's basketball games beginning in '95-96 and running through the '98-99 season. The agreement includes up to 16 network appearances and 32-36 annual cable games. These rights are in addition to Liberty Sports' agreement reached last June with the Pac 10 giving Liberty Sports cable TV rights to 18 annual football games (Liberty).