SBD/21/Sports Media

LES EXPOS SIGN FRENCH-TV PACKAGE, BUT NO ENGLISH TV

     While the Expos this week announced a 52-game TV package on
two free French-language stations, team President Claude Brochu
says the team "struck out again in its bid to get some games" on
English-language TV.  Brochu: "I don't know what we have to do
attract some attention.  Last year we had the best team in
Canada, the best team in baseball, but we couldn't put a TV deal
together."  The Blue Jays have effectively tied up Canada's two
major networks.  The CBC carries Blue Jays games nationally on
Friday nights while a group of CTV stations owned by or
affiliated with Toronto-based Baton Broadcasting offers extensive
regional coverage of Jays games.  The Expos have received
interest from independent English stations, but the major
stumbling block for the team is that CFCF, the CTV affiliate in
Montreal, has shown none (Pat Hickey, Montreal GAZETTE, 2/18).
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