SBD/16/Sports Media

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  • GOLF CHANNEL EXTENDS CABLE REACH VIA DEAL WITH MSO GROUP

         The Golf Channel has signed a distribution agreement with
    Telesynergy, Inc, a consortium of cable companies serving 3.8M
    subscribers throughout the country via its 12 member Multi-System
    Operators (MSO).  The deal was announced by Joseph Gibbs,
    President and CEO of The Golf Channel.  Gibbs: "Reaching this
    agreement with Telesynergy further enhances our stature as a
    truly national service."  Gibbs said Telesynergy's "diverse group
    of MSO's" would help in bringing the new network into more homes
    across the U.S.   (The Golf Channel).
    

    Print | Tags: Media
  • MEDIA NOTES

         The Empire Sports Network is launching a new weekly show
    featuring the Sabres.  "Sabres Breakaway" will feature different
    Buffalo players and be taped from different sites around Western
    New York (Empire Sports)....USA Network's Dan Schoenberg notes
    that USA's Westminster Dog Show got a 3.0 rating on Monday, to a
    2.7 for the ESPY's (Rudy Martzke, USA TODAY, 2/15)....Bell
    Atlantic is expected to announce today that it is dropping AT&T
    as its "systems integrator" supervising the design and
    construction of Bell Atlantic's interactive video network (N.Y.
    TIMES, 2/16).
    

    Print | Tags: ATT, Buffalo Sabres, Media, USA Networks
  • NBA TO HOLD SILENT EXPANSION DRAFT

         The NBA expansion draft, scheduled to be held on June 24 or
    26, should get the same live TV treatment as yesterday's NFL
    expansion draft, according to Neil Campbell of the Toronto GLOBE
    & MAIL.  As planned now, the Grizzlies and Raptors will make
    their choices over the phone to the league office in New York.
    Writes Campbell, "That's too bad.  In fact, it's downright silly.
    The NBA is supposed to be a step or two ahead of the other
    leagues in terms of marketing and public relations.  Fans in
    Vancouver and Toronto, who have shelled out millions for season
    tickets, deserve to see their new players picked one by one.
    They deserve to know who are these guys, what can they do and why
    were they made available.  They deserve to have issues explained
    to them such as why the expansion teams will play with a smaller
    salary cap.  Only live television can act as this type of
    conduit" (Toronto GLOBE & MAIL, 2/16).  USA TODAY's Rudy Martzke
    writes that ESPN made yesterday's NFL draft "an interesting
    telecast, with graphics and remote reports from a taxi squad of
    reporters" (USA TODAY, 2/16).
    

    Print | Tags: ESPN, Maple Leaf Sports and Entertainment, NBA, NFL, Media, Toronto Raptors, Walt Disney
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