Tennessee Unveils New Nike Uniforms Nike's Phil Knight Stepping Down In '16 Tennessee Ready For Nike Transition Nike Sees Sales Rise 4.8% In Q4 Adidas Releases Wiggins' First Shoe Cavs, Nike Take Out Full-Page Ads U.S. Open Attire Highlighted Nike To Stop Sponsoring College Swim Teams Nike Still In DOJ's Crosshairs Over Brazil Deal Astros, Rockets File Suit Over CSN Houston Losses
SBD/13/Sponsorships Advertising Marketing
Published February 13, 1995
Rockets center Hakeem Olajuwon signed a new deal with Spalding. Olajuwon-sponsored shoes will sell at mass merchandisers such as K-Mart and Target for "no more than $60, starting this fall." Ralph Greene, Exec VP of Olajuwon's investment company: "On a fee basis he is getting something similar to what he could get with the other companies" (N.Y. TIMES, 2/12)....A federal jury awarded Anheuser-Busch $5M in a trademark dispute with Labatt Breweries over ice-brewed beers. Labatt had claimed it invented ice beer, but the jury rejected Labatt's claim that ice beer are trademarks (Mult., 2/13).....The BRANDWEEK "Rumor Mill" has Roadmaster eyeing MacGregor Golf and Nike pondering Titleist/Foot-Joy" (BRANDWEEK, 2/13 issue).