ESPN Won't Continue Airing French Open NBCU Marking Year-Out Date From Rio 49ers Continue To Have Sod Issues At Levi's Stadium Sources: Josh Elliott Could Return To ABC NBC Sports' NASCAR Coverage Still Garnering Praise UFC Fighters Satisfied With Reebok Gear NBC Generally Praised For NASCAR Coverage Expectations High For NASCAR On NBC NBC Lands New Advertisers For Race Coverage Reebok Important For Future UFC TV
SBD/1/Sponsorships Advertising Marketing
Published February 1, 1995
California Pro Sports Inc., makers of in-line skates and snowboards, announced it has begun preliminary negotiations for the possible acquisition of an unnamed distributor of numerous lines of leisure activity and recreational apparel (CA Pro Sports)....To celebrate the 49ers Super Bowl victory, Southwest Airlines is offering $49 fares between Oakland Int'l Airport and any of its 12 nonstop destinations. The fare must be purchased by February 14, with travel through May 23 (Southwest).... "Dateline NBC" ran a feature on the making of Reebok's "Shaq vs. Shaq" commercial (NBC, 1/31)....Eastman Kodak reported its net income "plunged" 91% in the 4thQ as it took charges for cost- cutting moves that will include the elimination of an additional 3,200 workers (WALL STREET JOURNAL, 2/1).