Adidas Restructures Reebok Management Reebok Seeks To Blend Shopping, Fitness Reebok's Fitness Focus Paying Off Reebok Cap Measures Impacts To Athletes' Heads Weekend Plans With Philippe Dube Company Sues Reebok Subsidiary Over Hockey Bag Reebok Launches "Live With Fire" Campaign Reebok Unveils "Rampage" Jackson Ad Campaign UFC Won't Let Jackson Wear Reebok In Cage Reebok Switches Ad Duties Back To DDB
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REEBOK EXPECTED TO SHOW FOURTH-QUARTER RISE
Published January 6, 1995
Reebok International Ltd. "will post an earnings-per-share increase of about 10% to 15% for the fourth quarter," according to this morning's WALL STREET JOURNAL. Jennifer Black Groves, an analyst at Black & Co., estimates Reebok revenue "climbed 19% to $718.9M from $602.6M" and that domestic orders for Reeboks "climbed 27% to $338.4M from $258.2M in the year ago fourth quarter" -- but "part of the reason for the substantial gain was a lackluster 1993." Groves "estimates that fourth-quarter sales of Reebok brand shoes in the U.S. are up only 3% from the fourth quarter of 1992" (Joseph Periera, WALL STREET JOURNAL, 1/6).