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  • DESPITE EARLIER REPORTS, HOME DEPOT BRICK SALES HIT WALL

         The sale of bricks by Home Depot to be used to pave the
    proposed Centennial Olympic Park have not gone as well as
    expected, according to Home Depot top marketing exec Dick
    Hammill.  With paving set to begin in a few months, fewer than
    100,000 bricks have been sold, less than 5% of its inventory.  In
    order for Home Depot to make its goal, it will need to sell 1.9M
    more bricks.  Currently, the bricks are selling at a rate of
    2,000-3,000 a day, with sales increasing 30% each week.  Even so,
    Olympic organizers are going to "take a stronger hand in the
    marketing program."  ACOG President Billy Payne:  "What we didn't
    do initially was combine the collective and creative marketing
    resources of Home Depot with ACOG."  ACOG officials Dick
    Yarbrough and Scott Anderson will begin working directly with
    Home Depot (Melissa Turner, ATLANTA CONSTITUTION, 1/6).
    

    Print | Tags: Home Depot, Olympics
  • STATE PROJECTS FOR OLYMPICS LACKING FUNDS

         In Atlanta, officials are blaming the "flurry of Olympic-
    related building and a nationwide increase in construction
    costs," for the shortage of funds for two state projects tied to
    the Olympics.  The $106.5M Olympic Village at Georgia Tech, which
    is currently under construction, will require another $5M for
    completion and bids for a proposed $27.4M pedestrian plaza and
    parking deck at the Georgia World Congress Center have reportedly
    come in $8M more than expected (Ken Foskett, ATLANTA
    CONSTITUTION, 1/6).
    

    Print | Tags: Olympics
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