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CFL RIDERS' OWNER FIRESTONE SPEAKS ON SALE OF TEAM
Published January 5, 1995
Ottawa Rough Riders owner Bruce Firestone granted his first interview since December 29 when "he announced that the team he has owned for less than a year is once again for sale." Firestone sounded "bitter" about his business loss: "The sports identity has become a business identity. It's not about the games anymore. All you read about is the money. I just hate it. That's why I'm getting out." CFL Commissioner Larry Smith said the team will be moved if it did not meet league-imposed targets of 15,000 season ticket sales and $1M in corporate sponsorship by January 31. Firestone, who lost between $1.2M and $1.4M in 10 months of operation said "without hitting those targets, there is no opportunity for success. Even then it is not a guarantee, but at least there is an opportunity" (TORONTO STAR, 1/5).