SBD/4/The Back Of The Book

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  • THE SPORTS BUSINESS DAILY "PURE PLAY" STOCK TICKER

                                                  52-WEEK
    COMPANY        SYM   CLOSE    +/-   OPEN    HIGH    LOW    VOLUME
    Bos. Celtics   BOS  21 3/4     0   21 1/2  24 1/8  18 1/2    1100
    Cobra Golf     CBRA 35 1/4   -1/2  35 1/2  41 1/2  12 1/2  214500
    Callaway Golf  ELY  33 1/2   +3/8  33 1/8  43 3/8  24 1/8  367600
    Fila           FLH  20       +1/4  19 5/8  19 7/8  12 1/2   19400
    Sport Supply   GYM  10 5/8   +3/8  10 1/4  18       9 1/4  116500
    L.A. Gear      LA    5         0    5      10 1/4   4 5/8   60600
    Nike           NKE  72     -2 5/8  74      76 1/2  46 1/4  665900
    Reebok         RBK  38 7/8   -5/8  39 1/2  40 1/4  28 3/8  196300
    Russell Athl   RML  31 1/8   -1/4  31 1/4  32 5/8  24       30800
    Skybox         SKYB 10 3/4   -1/4  11 3/8  14 3/8   6       37500
    Sportmart      SPMT 11       -1/8  11 1/2  19 1/4  10 1/4    6200
    Starter        STA   7 1/4   +3/8   7      17 5/8   6 1/4   36100
    Topps          TOPP  5 1/4   +1/8   5 3/8   8       4 1/8   51800
    Sports Auth.   TSA  20 3/8   -5/8  21      25      19 1/4   24500
    

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  • THE SPORTS BUSINESS DAILY TURNSTILE TRACKER

         TODAY:  Final NFC regular season figures.
         TOMORROW:  Final AFC figures.
           
    '94 YEAR-TO-DATE
    TEAM
    HOME
    DATES
    AVG.
    TIX
    REVENUE
    '93
    AVG.
    TIX REVENUE
    +/- FROM '93
    NYG^
    8
    77,634
    $35
    $21,737,520
    73,021
    + $5,380,900
    DET^
    8
    71,660
    $30
    $17,198,310
    68,969
    + $3,463,350
    SF ^
    8
    68,622
    $40
    $21,958,880
    67,215
    + $3,138,750
    ARZ
    8
    66,690
    $27
    $14,405,040
    48,095
    + $4,016,520
    CHI^
    8
    66,307
    $32
    $16,974,464
    57,229
    + $3,239,504
    PHI^
    8
    65,508
    $40
    $20,962,520
    64,449
    + $2,916,800
    DAL
    8
    64,001
    $34
    $17,410,992
    64,846
    - $227,120
    MIN
    8
    62,973
    $28
    $14,105,840
    57,303
    + $1,269,968
    NOS^
    8
    62,967
    $27
    $13,600,872
    66,663
    - $264,928
    ATL^
    8
    59,214
    $28
    $13,263,964
    63,215
    - $390,422
    GBP
    8
    58,002
    $27
    $12,528,432
    56,797
    + $260,280
    WAS
    8
    56,449
    $36
    $16,257,240
    55,454
    + $286,488
    TAM^
    8
    49,115
    $30
    $11,787,540
    51,249
    + $2,431,500
    RAM
    8
    44,634
    $30
    $10,712,220
    51,071
    - $1,544,730
    NOTE: Teams with the symbol (^) next to their name have increased their ticket prices over last year. "'93 AVG." is based on the same number of home dates as the teams have had thus far in '94. "TIX $" is the team's average ticket price. "TIX REVENUE" is an approximated figure based on the increase/decrease in attendance for the same number of home dates from '93. The +/- revenue figures take into account all new ticket prices.

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