JGR Signs Stanley, DeWalt AS Sponsors Charlotte Soccer Team To Be Unveiled Mets Get Extension To Respond To Suit O's AL East Championship Gear Hits Shelves Dunkin' Donuts' To Sponsor Blackhawks NFL, NFLPA Closer To Drug Testing Deal Vikings: We Made A Mistake With Peterson Game Changers: Johnson Reflects On Title IX Dick's Sporting Goods Top Execs To Step Down
Upcoming Conferences and Events
SBD/31/Sponsorships Advertising Marketing
FOR YOUNG, THE ENDORSEMENTS ARE NOT COMPLETE WITHOUT RICE
Published January 31, 1995
According to his agent Leigh Steinberg, 49er QB Steve Young's post-Super Bowl itinerary begins with a trip to Disneyland today and an appearance on the "Tonight Show with Jay Leno." Both will be done in tandem with Jerry Rice. Steinberg: "He's including Jerry with him on the typical things that you would do alone. He just feels that way." Steinberg said the Super Bowl could be worth $10M in endorsements to Young (Gary Myers, N.Y. DAILY NEWS, 1/31). In Southern CA, Lyle Spencer writes, "Charismatic, smart, generous and funny, Young is about to become the biggest sports figure in America -- bigger than Michael Jordan, bigger even than enormous Shaq, although Steve might have to work on his rap." Steinberg: "The country's been waiting for this kid" (Riverside PRESS ENTERPRISE, 1/31).