Rooftop Signs Are Sticking Point In Vikings Project Brandon's Toronto Comments Show Discord Texans-Jags Not NFL Network's Ideal Matchup Vikings Break Ground On New Stadium King: Ref Series Most Significant Work On MMQB Week 13 "MNF" Overnight Down 9% SB XLVIII To Be Most Expensive Ever Chargers Face Second-Straight Blackout CBS Up For NFL Week 13 Overnights NFL Minority Hiring Group To Be Headhunter
SBD/30/Sponsorships Advertising Marketing
Published January 30, 1995
BUSINESS WEEK's Peter Coy profiles Indigo Ltd. and its founder Benzion Landa. Landa claims his new Omnius One-Shot Color printing system makes it economical to print special cans, bottles, labels and paper packaging "in far smaller lots than ever before." As Coy speculates, "imagine the sales boost Coca- Cola could get if it printed full-color pictures of coach Joe Paterno on every can of Coke at Penn State football games" (BUSINESS WEEK, 2/6 issue)....Chicago-based Regency Productions by Hyatt was in charge of the NFL's corporate hospitality at the Super Bowl for the 4th straight year. VP Rod Young says his firm is in the running for the '96 Olympics contract (CHICAGO TRIBUNE, 1/29).... "With the smooth ease of its new Sensor Excel products," Gillette Co. "glided to record profits" for its 4thQ and the year (BOSTON GLOBE, 1/27)....Disney's latest earnings report "far exceeded" expectations by shooting up 31%. "The mouse is roaring again on Wall Street" (L.A. TIMES, 1/30).