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ABC TO ADD FOUR YEARS OF INTERNATIONAL FIGURE SKATING
Published January 20, 1995
Beginning in '96, ABC will pay $45M for four years of the world and European figure skating championships, "plus three world speed-skating events." Richard Sandomir reports that is "slightly more than twice NBC's current five-year, $27.5M deal, which expires this year." ABC Sports President Dennis Swanson said the network will air six hours of the World Championship in prime time, adding: "This isn't a made-for, it's the worlds. If you want to identify with the sport, this is the kind of event you want. I'd hope we'd break even" (Richard Sandomir, N.Y. TIMES, 1/20).