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CORPORATE DOLLARS STRETCHED TOO THIN IN TAMPA?
Published January 20, 1995
There may not be enough corporate support in Tampa to fill the additional club seats and sky suites that would accompany a new Tampa Stadium, according to a study by KPMG Peat Marwick. The study analyzed the 27 markets that have an NFL team. According to the analysis: the Tampa Bay area ranked 20th in total number of companies, 24th in number of companies with more than 500 employees, 26th in median household income and 17th in population. As far as the market for suites: a new downtown arena will have 71 suites; if a MLB expansion team is granted, the 48 suites in the ThunderDome will be filled; and, it's estimated that over 100 suites would be built in a new football stadium. These factors "might hinder efforts to lease the 100 or so suites estimated to be built in a new stadium," says Ron Barton, senior manager with KPMG's sports consulting group. The study, conducted in 1992, says the nearly 220 suites on the market from new football and baseball stadiums would be available, with only 97 "large companies in the area," -- the typical tenants of a suite. Local leaders are optimistic that medium-size companies will participate and help fill the suites. Florida Progress CEO Jack Critchfield notes "at least half" of the area's 12-15 largest companies do not participate now (John Stebbins, TAMPA TRIBUNE, 1/20).