SBD/18/Leagues Governing Bodies

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  • BASEBALL HELD HOSTAGE -- DAY 160: THE BLAME GAME

         MLBPA Exec Dir Donald Fehr sent a letter yesterday to Acting
    MLB Commissioner Bud Selig "scolding the owners for allegedly
    blaming the union for the inactivity in talks."  The letter
    "alleges that the owners took this tack" during their lobbying
    efforts in Washington, DC.  Selig declined to comment.  He and
    other owners are scheduled to meet with Special Mediator William
    Usery tomorrow to discuss renewing joint talks.  According to
    Mark Maske, "Negotiations perhaps could resume Monday."  Selig,
    when asked about the resumption of talks: "I think Bill Usery
    will make that determination later this week" (WASHINGTON POST,
    1/18).
         OWNER HITTING BACK:  At a news confernce at Veterans
    Stadium, Phillies President Bill Giles "had his harshest words
    yet" for the union: "I do not believe in my heart that union
    leaders care about the game. ... The union has spent most of
    their energy in Washington trying to do away with our antitrust
    exemption instead of negotiating and trying to grow the game"
    (Frank Fitzpatrick, PHILA. INQUIRER, 1/18).       THE ANGELOS
    POLL:  The polling firm hired by the Orioles to survey the team's
    fans on the use of replacements has finished their survey, and
    indications were that the survey was "strongly supportive of
    Angelos' views" (Mark Maske, WASHINGTON POST, 1/18).
         EXPANSION:  Giles, a member of the expansion committee said
    he expects owners to meet soon to decide on expanding, possibly
    by the end of the month, or early February.  But Red Sox CEO John
    Harrington, the committee's chair, said no timetable for
    expansion has been set (Thom Loverro, WASHINGTON TIMES, 1/18).
    Suns Owner Jerry Colangelo, who is leading the Phoenix expansion
    effort, said he was promised a franchise by at least one owner if
    he put together financing for the group and stadium (USA TODAY,
    1/18).
    

    Print | Tags: Anheuser Busch, Baltimore Orioles, Boston Red Sox, Leagues and Governing Bodies, MLB, Philadelphia Phillies, Phoenix Suns
  • THE RE-ENTRY MARKETING OF THE NHL

         "In hockey, we now have an in vitro case study:  how to
    market a sport that nearly self-obliterated a season.  Obviously,
    the best marketing is to open -- or re-open -- the doors with
    major league players," writes Richard Sandomir.  "Game On!" is
    the theme of an upcoming TV spot that will feature street hockey
    scenes from "Wayne's World."  A print ad campaign by the league
    will feature the tagline: "Tape the sticks.  Lace 'em up.  Drop
    the puck."  Fox Sports' Exec VP/Marketing Tracy Dolgin hopes to
    round up 10 to 15 players for a variety of personality and
    "oddball informational" spots (N.Y. TIMES, 1/18).
    

    Print | Tags: Leagues and Governing Bodies, News Corp./Fox
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