SBD/13/Sports Industrialists

CARMEN'S POLICY: INVEST IN THE PRESENT

     49ers President CARMEN POLICY is profiled in this morning's
WALL STREET JOURNAL and BOSTON GLOBE.  "Even if the Niners don't
get to the Super Bowl, Mr. Policy's cap maneuvers have radically
recalibrated the business dynamics of the NFL" (Roger Thurow, WALL
STREET JOURNAL, 1/13).  Policy: "The cap changed the profile of
the NFL executive.  It created a need for expertise where a guy
like me could utilize his talents" (Ron Borges, BOSTON GLOBE,
1/13).
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