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FROM HERE TO INFINITY: FALCONS JOIN FM RADIO WAVE
Published January 12, 1995
The Falcons "broke from tradition" yesterday, giving local radio rights to Z-93 (WZGC-FM) -- a classic rock and roll station, owned by Infinity Broadcasting -- for the next three years. It will mark the first time in franchise history the flagship station will be on the FM dial, and the team becomes the sixth NFL franchise acquired by Infinity. Terms were not disclosed, but it could reportedly fall in the $2-$3M range, which "doubles the rights fee" from WSB-AM last year (Prentis Rogers, ATLANTA CONSTITUTION, 1/12).