SBD/9/Sports Media


     Gannett is shutting down Usa Today/Sky Radio, its two-year-
old in-flight news and information service.  The company cited
insufficient ad sales (WASHINGTON POST, 12/9). ....In L.A., Larry
Stewart writes that the Diners Club Matches "figure to become
another popular television golf event."  The match-play event was
created by Jack Nicklaus and Terry Jastrow, the former ABC Sports
senior golf producer who heads Jack Nicklaus Productions (L.A.
TIMES, 12/9)....NBC Sports President Dick Ebersol refused to
gloat about the AFC leading the NFC on Fox through 14 weeks.
Ebersol cited the "great god of good games" and the big-name QBs
in the AFC --Marino, Kelly, Montana, Elway and Esiason:  "With
everything on TV, the questions are:  Is it exciting?  Does it
have stars" (Michael Hiestand, USA TODAY, 12/9).
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