SBD/8/The Back Of The Book

THE SPORTS BUSINESS DAILY "PURE PLAY" STOCK TICKER

                                              52-WEEK
COMPANY        SYM   CLOSE    +/-   OPEN    HIGH    LOW    VOLUME
Bos. Celtics   BOS   21 1/4   +1/4  21 1/4  24 1/8  17 7/8   2000
Cobra Golf     CBRA  31 3/4  -1     32 1/4  41 1/2  12 1/2 593300
Callaway Gol   ELY   33 1/4   -3/4  33 7/8  43 3/8  24 1/8 355600
Fila           FLH   19 3/8   -1/4  19 5/8  19 3/4  12 1/2  71900
Sport Supply   GYM    9 7/8   0      9 3/4  18       9 5/8  11700
L.A. Gear      LA     5 1/4   -1/8   5 3/8  10 5/8   5 3/8  94800
Nike           NKE   66 3/8   +1/4  65 7/8  66 5/8  43 1/8 199700
Reebok         RBK   38 3/8   -1/4  38 3/8  40 1/4  28     249200
Russell Athl.  RML   29 5/8   0     29 5/8  32 5/8  24      29400
Skybox Int'l   SKYB  11 5/8   +1/4  11 1/2  14 3/8   5      10900
Sportmart      SPMT  12 1/4   +3/4  11 1/2  19 1/4  11 1/2 122400
Starter        STA    7 1/4   0      7 1/4  19 1/4   6 1/4  43900
Sports Auth.   TSA   21 1/8   -1/8  21      25      21 7/8 151100
Topps          TOPP   6       0      5 3/4   6       5 3/4  73600
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