Bengals, County Reach Stadium Upgrades Deal Disney: Cable Network Unit Growth To Continue Colts To Remain With Irsays Long Term Judge Denies NFL Concussion Settlement Colts To Launch On-Demand Video App Minding My Business With Ryan Huzjak Trump Declares Interest In Buying Bills NFL Media COO Brian Rolapp Sits For Q&A Joe Dumars Won't Return As Pistons President 49ers, S.F. Battling Over McCartney Concert?
Upcoming Conferences and Events
SBD/23/Sponsorships Advertising Marketing
IS HE THE KING OF THE HILL? GMC TRUCKS THINK SO
Published December 23, 1994
Pistons rookie Grant Hill debuts as a spokesperson for GMC Truck in a TV spot on Christmas Eve. The ad ties in with GMC's Truck themeline "The Strength of Experience." The spot follows Hill from a young boy playing basketball to his days at Duke, to his current place with the Pistons. McCann/SAS, GMC Truck's ad agency, created the add which is the first in a series of commercials in which Hill will represent GMC Truck and its products. Additional ads are in development and will air in '95 and '96. The commercial will debut Christmas Eve on NBC and Fox NFL games; and December 31 on ABC during the NFC Wildcard game (GMC).