NBA Regular-Season Audience Down In '14-15 NBA Playoff Overnights Have Sluggish Start Disney World Closing Tri-Oval Speedway Christmas Day Audiences Up For NBA SEC Title Game Rating Down Again LeBron James' Latest TV Show Set To Debut CBS' Alabama-Florida Leads CFB Overnights WNBA Finals Viewers Up Through Two Games Oregon-Michigan State Sets Record For Fox IndyCar Sees 12% Viewership Bump In '14
Upcoming Conferences and Events
SBD/23/Sponsorships Advertising Marketing
A GOOD NEIGHBOR -- STATE FARM IS THERE FOR U.S. SKATING
Published December 23, 1994
The U.S. Figure Skating Association announced that the State Farm Insurance Companies have signed on as the official title sponsor for this year's U.S. Figure Skating Championships. The '95 State Farm Figure Skating Championships will be held at the Providence Civic Center, February 6-12. State Farm is the most recent company to become an official sponsor of the USFSA and U.S. Figure Skating Team. The company became a sponsor under the joint marketing program developed by USFSA and ABC Sports and will extend its commitment through '96 (USFSA).