SBD/23/Sponsorships Advertising Marketing

A GOOD NEIGHBOR -- STATE FARM IS THERE FOR U.S. SKATING

     The U.S. Figure Skating Association announced that the State
Farm Insurance Companies have signed on as the official title
sponsor for this year's U.S. Figure Skating Championships.  The
'95 State Farm Figure Skating Championships will be held at the
Providence Civic Center, February 6-12.  State Farm is the most
recent company to become an official sponsor of the USFSA and
U.S. Figure Skating Team.  The company became a sponsor under the
joint marketing program developed by USFSA and ABC Sports and
will extend its commitment through '96 (USFSA).
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ABC, Walt Disney

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