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THE SPORTS BUSINESS DAILY "PURE PLAY" STOCK TICKER
52-WEEK COMPANY SYM CLOSE +/- OPEN HIGH LOW VOLUME Bos. Celtics BOS 21 7/8 +1/4 21 7/8 24 1/8 17 7/8 400 Cobra Golf CBRA 33 7/8 +3/8 33 1/2 41 1/2 12 1/2 27000 Callaway Gol ELY 31 3/8 0 31 3/8 43 3/8 24 1/8 30400 Fila FLH 19 1/4 -1/8 19 3/8 19 7/8 12 1/2 41000 Sport Supply GYM 9 5/8 -1/8 9 3/4 18 9 1/4 1100 L.A. Gear LA 5 1/2 +1/4 5 1/2 10 1/4 4 5/8 6700 Nike NKE 66 -7/8 66 7/8 68 3/8 43 1/8 474600 Reebok RBK 38 1/2 +7/8 38 40 1/4 28 3/8 14300 Russell Athl RML 29 7/8 +1/4 29 7/8 32 5/8 24 7600 Starter STA 6 7/8 0 6 7/8 19 1/8 6 1/4 2200 Skybox SKYB 11 5/8 -1/8 11 5/8 14 3/8 5 100 Sportmart SPMT 11 -1/2 11 1/2 19 1/4 10 1/2 344000 Sports Auth TSA 21 1/2 0 21 1/2 25 19 1/4 21600 Topps TOPP 4 7/8 0 4 7/8 8 4 1/8 22600
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THE SPORTS BUSINESS DAILY TURNSTILE TRACKER
TODAY: The AFC after Week 17 TOMORROW: The NFC after Week 17
'94 YEAR-TO-DATETEAMHOME
DATESAVG.TIXREVENUE'93
AVG.TIX REVENUE
+/- FROM '93KCC^ 879,056$29$18,340,96375,790+ $1,363,975JET 877,295$25$15,458,95076,121+ 234,747DEN^ 775,389$29$15,304,05475,273+ $2,131,279BUF^ 874,500$30$17,880,06078,454+ $934,077CLE 774,224$27$14,028,36374,263- $126,880MIA 773,430$30$15,420,21066,618+ $1,430,520SDC^ 761,363$32$13,745,40859,218+ $2,553,260SEA^ 861,238$28$13,717,31254,835+ $3,189,088PAT^ 860,252$34$16,388,54445,358+ $5,742,115PIT^ 859,821$32$15,314,04855,116+ $3,409,019CIN^ 758,853$31$12,771,19446,608+ $3,309,683HOU^ 757,734$27$9,966,72655,926+ $962,640IND 753,281$27$10,070,16352,129+ $341,929LAR 750,485$33$11,661,93652,838- $543,543
NOTE: Teams with the symbol (^) next to their name have increased their ticket prices over last year. "'93 AVG." is based on the same number of home dates as the teams have had thus far in '94. "TIX $" is the team's average ticket price. "TIX REVENUE" is an approximated figure based on the increase/decrease in attendance for the same number of home dates from '93. The +/- revenue figures take into account all new ticket prices.




